Wednesday, January 26, 2011

The Union goes on-line and Obama will answer on yotube

The crucial event of the year for the U.S. presidency, the State of the Union speech, it goes this year in an effort to communicate on the internet or via the live streaming from the White House, and through a series of events Interactive Right after the speech, highlighted the group interview with online surfers on Youtube.

The live video of the speech will be accompanied for the first time, promises the White House website, a "visual experience reinforced by tables, charts and other content as the president delivers his speech." One effort, the New York Times rejects defining "retro" style of speech of 2011, concentrated in several stages: in addition to live video preview via video distributed to supporters and advisers to test the reactions, and finally the collection of reactions via the web.

"Obama has yet to find a way of admitting large electorate that goes on the internet," writes the Times noting that his predecessors - from Roosevelt with the "fireplace chats" with Kennedy on the radio to television - have linked their name to the media that were revolutionizing their time.

Obama, who also owes so much to the web to its success and his election, according to the NYT has not done enough to use social networks in a comprehensive manner, which would allow him "to reinforce the idea that he represents a bridge between generations , a president who leads America towards modernity.

" The attempt, however, is started: An example is the group interview on Youtube. For the second consecutive year, the president of the Web tool experience to talk directly with citizens in the crucial stage of the presidential speech to present the program and budget of the work done so far.

Of course, a public "selected", but still a 45 minute "Q & A" that have few parallels among Western leaders. According to specialized blogs, including the questions already selected is that of a homeless man (but with internet access, obviously), a marine and an unemployed high school student.

The interview online (here the instructions for submitting applications later than 6 am Italian, so a few hours after the end of the speech) will be broadcast from 20.30 (Italian time) on Thursday January 27. The process of selection of applications, as happened last year, is also given to the virtuous cycle - albeit imperfect - of the network: who receives the most votes from people passing by.

Last year they were introduced 14 000, up to now have about 5000 advanced applications. New this year, however, concerns Twitter, where the outline Ask Obama will bring the long-distance dialogue with the President.

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